Reshaping the future of retail in emerging markets

Empowering retailers, brands, and consumers to thrive through the transformative power of AI and blockchain
At Libera, we strive to create smarter, fairer, and more connected retail ecosystems in emerging markets by harnessing the power of AI and blockchain to unlock opportunities for shop owners, FMCG brands, and consumers.

Revolutionizing retail: from traditional to
transformative trade

Emerging markets across Asia and Africa are dynamic and fast-growing, yet traditional trade and fragmented retail systems dominate FMCG sales. Conventional data analysis methods often struggle to process the increasing volumes of sales and user information in these regions.
Libera Global AI is a cutting-edge platform that bridges these gaps, providing unparalleled visibility into product performance and customer preferences. By leveraging Blockchain and Artificial Intelligence, Libera empowers shop owners and FMCG brands to streamline operations, improve visibility, and unlock opportunities in some of the world’s fastest-growing economies.

3 Billion

consumers in emerging markets across Asia and Africa are driving demand

70%

of FMCG sales still come from traditional trade channels

77%

of transactions are still conducted in cash

$9 trillion

vast consumer spending power in emerging markets

The Libera solution: a decentralized data economy

  1. Small retailers use the Libera platform to share sales data, such as inventory, customer preferences, and purchasing trends. In return, they are rewarded with $LIBE tokens that provide insights or can be liquidated for financial benefits.
  2. Using AI-driven analytics and blockchain technology, Libera aggregates and processes the data, ensuring its accuracy and enhancing its value by generating insights and predictive models.
  3. FMCG brands purchase this processed data to optimize supply chains, improve inventory management, and tailor marketing strategies. In exchange, they pay Libera in cash, which is used to buy back $LIBE tokens and sustain the ecosystem.
  4. Consumers play a role by shopping at participating stores, Their purchases help create a more efficient retail system, rewarding them with exclusive offers and savings.
Benefits for
shop owners
Benefits for
FMCG brands
Benefits for
consumers

Our solutions

Display AI

Empowers brands and retailers with intelligent shelf management tools to maximize visibility, sales, and profitability while delivering a consistent shopping experience and strengthening brand presence.

Receipt AI

Tracks your product’s journey and performance through receipt scans submitted directly by customers. It verifies and extracts valuable details, offering deeper insights into competitors and customer behavior.

Knowledge Graph API

Revolutionize market evaluation with the Knowledge Graph API. Integrate AI into your apps, leverage real-time data, and gain insights to stay ahead in a dynamic market.

Large vision model

Harness crowdsourced data to improve decision-making, providing brands with actionable insights and a deeper understanding of market dynamics for a competitive edge.

Blockchain-powered data to help you make smarter decisions

Libera is bridging the gap between traditional trade and modern commerce. By leveraging cutting-edge blockchain technology and advanced AI tools, we provide businesses with unprecedented visibility into supply chains, customer behavior, and market trends.
Our purpose is to improve lives and extend financial inclusion to more people than ever before. With a clear vision to become the premier supply chain data company for emerging markets, we are committed to creating a sustainable ecosystem where businesses thrive, communities flourish, and individuals prosper.
We are not just transforming retail – we are creating a new, more transparent, efficient, and accessible era of commerce.

Features in the spotlight

The evolution of sales begins with
Display AI

Real-time shelf visibility

Instant insights into product placement.

Live now in 2 countries

Features multiple brands and expanding.

Total visibility with Libera Product Suite

Receipt Scan and Point of Sale.

An AI Knowledge Graph no other company can provide

Processes up to millions of crowdsourced images with on-chain trust.

Use cases

1. Trade promotion traceability
Libera enhances transparency and consistency in trade promotion execution, eliminating fraud and outdated tracking methods. By capturing real-time data and implementing a consumer rewards system, the platform integrates data from multiple touchpoints to maximise engagement and traceability.
This approach results in improved visibility into promotion execution and a 35% decrease in fraudulent claims. Real-time insights enable faster, data-driven decisions, while automated processes reduce administrative costs by 20%. Consumer engagement increases by 25%, driven by gamified incentives and personalised rewards. Libera delivers higher ROI, stronger brand loyalty, and unprecedented control over trade promotions.
2. Sellout data visibility
By leveraging the widespread adoption of digitalisation, Libera integrates blockchain and AI into millions of retail outlets across emerging markets.
Our ecosystem creates an AI-driven data trail by capturing real-time sellout data through an interconnected suite of retail applications. Designed to maximise user engagement, the platform fosters continuous participation from merchants and consumers.
Clients gain complete sales data visibility, eliminating discrepancies with blockchain-verified records. AI-driven insights enable better inventory management, refined promotional strategies, and sustainable consumption. Automated processes reduce administrative costs by 55%, while incentives and access to AI tools boost merchant engagement by 35%, increasing their profitability.
We are proud to partner with

Liberate
your retail potential

Get in touch with us today and find out how you can unlock growth with real-time data and insights.